Wheeler is an independent western wear brand rooted in simplicity.

We're a small team based in the United Kingdom creating a modern, minimal take on western style. We design, print and ship every piece ourselves - from screen printing to fulfillment - so every item that leaves our hands reflects the care and time that went into it.

  • We handle every step ourselves. No shortcuts, no outsourcing.

  • Screen printed by hand and finished in-house.

  • Small-batch runs which are designed to last.

  • A modern, minimal take on western style and influences.